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Nicholson Kovac, Inc., Names Gayter New Director of Creative Services

Kansas City, Mo. (PRWeb) February 22, 2007 -- Phil Gayter has joined Nicholson Kovac, Inc., as Director of Creative Services.

"With a solid career built on creative and management positions at Leo Burnett in London and Chicago and Euro RSCG McConnaughy Tatham in Chicago, Phil's creative leadership is perfect for us," says Nick Nicholson, agency co-founder and executive vice president. "The fact he ran his own agency for five years adds a bit of entrepreneurial spirit that will be good for both our clients and our agency. We expect to see our creative excellence continue to rise with Phil at the creative helm."

Nicholson Kovac conducted an extensive national search to find the right individual. "Nicholson Kovac was a very pleasant surprise," commented Gayter. "Philosophically, we are in total agreement on what strategically grounded creative is all about. Great creative must be attention-getting, but it must get the job done for the clients first."

During his 30 years in the agency business, Gayter has helped grow numerous national and global brands. His creative excellence has resulted in numerous awards, including Clios, Addys and Effies.

Gayter, a native of Manchester, England, said, "Anywhere in the world, what this business is about is the power of a good idea."

About Nicholson Kovac
Nicholson Kovac, Inc. (formerly NKH&W, Inc.) is an integrated marketing communications company with capitalized billings approaching $100 million. It is among the top 40 largest independent agencies and serves national and global brands. At the heart of Nicholson Kovac's work is Relevant Ingenuity SM , a proprietary process of discovering the relevant issues long before the search for creative solutions begins. The result is smarter, more efficient communications that deliver measurable results for clients.

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